Skip to content

Preview Betsey Johnson’s Latest Pinup-Inspired Swimwear Collection

I remember lusting after Betsey Johnson’s frilly sequined prom dresses back in the day – back when we still had Betsey Johnson retail stores in my area and I was still in high school with a tight prom dress budget. Now that I actually have enough wiggle room in my bank account to splurge on such a sheath when the occasion calls for it, sadly I no longer really have a need for any of her frilly frocks (unless I want to completely upstage the bride at my cousin’s wedding this fall). However, Betsey is still injecting plenty of her feminine flair and cartwheel-worthy enthusiasm into the rest of her pieces, including her latest swimwear collection. Retro-cute bikinis with girly prints like lips and hearts and trendy maillots with fun nautical details, they’re undeniably Betsey with plenty of pin-up swag.

The bad news is, Betsey’s newest offerings won’t be available for purchase until October, but if you’re looking to beat the heat now, download TheFind’s brand-new iPad app to browse the latest online swimwear sales!

– Alexandra Gambardella

Seeing Stars

Zadig & Voltaire Star Print Bikini Lucky Star Romper
Sonia Sonia Rykiel Start Print Dress Asterik Print Bikini

Now that spring is officially here, I am officially looking for a new swim suit. Unfortunately, living in Seattle with days like today (rainy), sunshine and swimsuit weather seem far away. But…A girl can still dream right?

Like many of you online shopping fashionistas, I have been scouring my favorite sites for the perfect suit. And though bold, jewel tone colors are so fun to wear, this swim season, I am finding myself drawn to black and white star prints. Big and bold, or tiny and sweet, I love them all.

Here are a couple swim suits and cover ups that have me seeing stars(Clockwise from top left)

A black and white star print, in the most literal form, on the most classic bikini style ever. Zadig & Voltaire’s Star-print triangle bikini ($97.50) offers a flattering fit in stretch cotton and elastane. Throw on a bright cover up for a bold contrast.

How cute is this black and white star print romper ($48) from Nasty Gal? Love the exposed zipper and laid back style. I am a sucker for a racer back (seriously) – I think it’s so flattering! Think you can’t wear a romper? Try this one.

Loving retro styled bathing suits right now. I can’t decide to go one-piece or two, either way is super flattering and totally on trend. This white bikini with tiny black astericks ($68) has me swooning.

Finally, head from beach to table with this star print dress from Sonia by Sonia Rykiel ($550). Details include a ruffle bodice, silk crepe de chine pleated skirt and tie front. Oh yes, and this detail will take me from a “no go” to a “must buy”: pockets.

What do you think of star prints? Too much or yes please?

From our friends at Skinny Purse


Heat Up The Summer With Lacy Lingerie-Inspired Swimwear

The lace trend blew up this past winter, with long-sleeved sheer minidresses, tanks with surprise lace backs, floaty lacy blouses, and even lace-paneled booties. And now that it’s summer, the lingerie-inspired look is heating up, proving to be anything but just a simple passing fad! Less is truly more with these lacy swimwear picks — lace-detailed string bikinis, retro-fabulous high-waisted suits, bustier-inspired one-pieces for extra support with no less sex appeal, and ultra-girly contrast with hot pink and black lace. While the amount of coverage may vary, these lingerie-type suits are definitely not for the shy girls. After all, they do take inspiration from your sexiest lingerie, so be sure you’re ready to embrace your inner sex kitten when you hit the beach in a sultry suit like the ones pictures above!

From left to right: JETS by Jessika Allen White Label Lace Triangle Bikini, American Apparel Lace Print Nylon Swim Brief, Norma Kamali Vogue Mio Lace Swimsuit, and Tavik Swimwear Blocked Lace Edie Bikini.

– Alex Gambardella

Bantu Swimwear “Remixes” African Prints!

Bantu Swimwear may look like just a collection of seriously chic printed swimwear, but it’s much more than that. Bantu, according to their mission statement, is a celebration of artistic and ethnic diversity, and the chance to share African culture, style, and influence with the word via resort style and swimwear. With their lively bright prints, Bantu strives to show that African style is full of vitality and life, not victimized or “backward.” After all, if Bantu’s fashion-forward bikinis are a reflection of African culture as a whole, it’s anything but backward!

Select styles are available for purchase at Net-A-Porter, and I’m loving the fresh, trendy takes on the typical swimsuit silhouettes. The sunflower-printed one-piece is anything but demure or boring, featuring a plunging neckline and a figure-flattering tie-waist detail. The high-waisted bandeau bikini is undoubtedly trendy with a vintage-modern twist, though it definitely takes a tall, slender figure to pull it off! While this season’s collections is heavy on flowery prints, the line’s ethnic flair puts a unique, fresh spin on the traditional floral, making the bright, contrast prints look anything but matronly!

Save on swimsuits for summer at Macy’s from’s coupon site

Get Ready For Summer in an Eco-friendly Bikini

Swimming weather is here, and the search for the perfect swimsuit is on.  Bikinis can be a difficult purchase, but with this Tres Palmas classic bikini, it’s difficult to go wrong.  The design features a golden rustic print, but both halves of the bikini are reversible to solid black, allowing different combinations depending on your mood.  the top has a criss-cross back for better support, and the bottom sits low on the hips for greater comfort.

This bikini is made almost entirely from recycled plastic bottles, with 10% Spandex content for superb elasticity.  This is a fantastic way to get your summer started right, in an eco-friendly bikini that is ecologically responsible as well as beautiful.  This suit looks so great in person, it’s difficult to believe that it’s made from recycled materials.  You’ll certainly get a lot of wear out of this one.

Save on Eco-friendly Swimwear at Bello Iris from’s coupon site

Get Bikini Ready in Five Easy Steps

bik.bmpWe’ve got the tips and products to get you smooth, sun-kissed, and sexy….just in time to pull out those teeny bikinis! Here’s how to effortlessly transition out of winter hiding:

Smooth Skin

The number-one way to make pasty winter skin beach ready? EXFOLIATE. Bliss Slim & Bare It ($45) is a a scrub-and-rub, cellulite-sabotaging duo, and does the triple duty of exfoliating, moisturizing, and fighting stubborn cellulite. The set includes full-size jars of FatGirlSlim, the ‘caffeinated’ visible dimple-demolishing cream, and FatGirlScrub, the circulation-stimulating skin-smoothing slough, and is all you need for smooth, bare-worthy skin. Yay for three in one, err, two products!scrub-1.jpgTip: To boost its effectiveness, rub using a circular motion, spending extra time on rough knees, heels, and elbows.

Banish Blemishes

Not so perfect skin on your back, shoulders, chest making you dread putting on a tank top? No worries. A simple acne fighting routine can make all of the difference and get rid of shoulder-shyness in no time. First, cleanse the areas daily with a salicylic acid based cleanser, like Murad Acne Body Wash ($40). The cleanser contains Salicylic Acid and Date Seed Powder to deeply penetrate skin to control and prevent breakouts, while humectants lock in moisture, keeping skin hydrated and healthy. To reap all of the acne-fighting benefits, let the cleanser sit on your skin for a few minutes before rinsing it.bodywash-1.bmpTip: If you have stubborn blemishes, you can spot treat them with the same product you use on your face.

Pretty Peds

It’s pedicure season! With all of the fun new summer nail colors out, there’s no way you should forget your feet.  Philosophy Soul Owner ($14) is a foot treatment featuring an extra-rich emollient cream super-charged with salicylic and glycolic acids to help reduce rough soles. Tip: it works wonders on rough elbows and knees too. Here’s an easy, at-home pedicure program designed to get your feet in perfect pedicure shape: Soak feet in a  bowl of equal parts warm milk and water (the lactic acid naturally sloughs dead skin and softens.) After soaking for a few minutes, smooth rough spots with a pumice stone, then massage Soul Owner all over.foot.bmp Tip: For added softness, do this at night and put on a pair of socks before bed, to seal in moisture.

Fight Fuzz

The first thing most people think about when getting bikini-ready is hair removal. No one wants to be the fuzzy gal in the sand. Waxing, lasers, depilatories…there are so many options out there, but we are still partial to a good old shave, especially with the way shave creams have evolved! Evolution of Smooth’s (EOS) Ultra Moisturizing Shave Cream is paraben-free and made with natural aloe, oat, shea butter and antioxidant vitamins E and C to leave skin radiantly healthy. The non-foaming cream boosts skin’s moisture level and keeps it smooth long after shaving. Bonus? It’s so moisturizing, you can shave wet or dry. The cream comes in the most amazing scents: vanilla bliss, pomegranate raspberry, lavendar jasmine, island blue… and a fragrance free version for senstive skin. Seriously yummy. Available at, Target and Wal-Mart stores.

eos-1.jpgTip: Cut down on irritation by relathering an area if you are going over it a second time.

Get Glowing

If you’ve followed all of our steps, you’re almost ready for the sun… but wait. You’ve been smoothed, sloughed, and silkened, but what do you do with the ghostly skin?  Self-tanners can sometimes be too harsh, especially on skin that’s been hidden all winter long. For a natural, sun-kissed glow, warm up your skin tone with a gradual tan lotion. St. Tropez Gradual Tan ($30) combines serious skincare benefits with a healthy touch of bronze. Infused with soothing aloe vera, this lotion will help give you smoother skin while building a gradual golden tan, every day.tan-1.jpgTip: Make sure to prep skin with the aforementioned steps for a smooth canvas, and you’re good to glow!

From our friends at StyleBakery

Beauty Products You Need to Try Now

beauty tips

Say hello to the Sunsponge.

From Our Friends at SheKnows

We love new beauty gadgets, and it’s the perfect time of the year to try them! Our partner, SheKnows, recently listed five great beauty products to test, and we’ll be buffing and slathering this spring to get ready for bikini time. Want to try some cool new stuff? Read on!

SheKnows describes one awesome new self-tanning product, which is formulated to adjust to your skin tone:

“Kick these lotions to the curb and embrace ModelCo’s revolutionary new SunSponge. The tanning formula, which automatically adjusts to your skin tone, is administered via sponge at the end of a plastic handle — keeping your hands out of the mess. Best of all, it has a subtle and pleasant aroma.”

Check out SheKnows for the other four new products to try!
From our friends at LimeLife

Sun, Surf, Sand and Bikini Ready!

Whether you are headed for Palm Beach, Laguna Beach or Waikiki, your fun in the sun will need some advanced planning. For one – do you have a bikini that fits?  Perhaps it is time to go bikini shopping! Try on a blue-hued bikini that will catch their attention and coordinate with the rest of your sun-worshiping attire. We love Diane von Furstenberg’s string bikini top and briefs ($95 and $90 at Net-a-Porter). DVF is the queen of glam, get your best bikini on with this abstract blue hued animal-print bikini and matching briefs. Cover up with a  teal-tone Lotta Stensson “Best Dress” draped jersey dress ($135 at Net-a-Porter) to wear post-poolside or at evening cocktails. And how adorable is the Diane von Furstenberg Tropical Leopard Beach Tote ($75.00 at Shopbop)? Yes, there is a definite theme here, it will pull you look together in a snap! The leopard-print coated-canvas tote is embellished with a ‘Diane’ signature across the front. Don’t forget to shade your self from the sun in Chloé’s eye-catching Blue Tamaris aviator sunglasses ($295 at Net-a-Porter). The silver toned aviators are a classic shape with gray lenses and blue leather accents on the arms and bridge. Wrap your perfectly pedicured toes in a pair of classic Tapeet Chain T-bar sandals ($375 at Net-a-Porter). These chain link sandals are flat and perfect for a night with in town when paired with the Lotta Stensson jersey dress. Or wear with sun dresses and shorts when you feel like playing tourist.

Are in need of a pre-bikini body toning and shape up? Enter TheFind’s Gaiam Celebrity Fitness Giveaway here. The prize includes a Gaiam Celebrity Fitness Kit (at a value of $49). Includes a Valerie Bertinelli: Losing it and Keeping Fit DVD, Trudie Styler’s Warrior Yoga DVD, Bob Greene: Total Body Makeover DVD, and a Yoga Essentials Mat.

Cute Underwear Deal Alert @ Victoria’s Secret

Summer is that time of year where all of a sudden, last year’s cute underwear finally loses its novelty and I feel like I want to go out and buy a whole drawer full of new underwear.  Luckily, Victoria’s Secret (which is also, coincidentally, my secret) is has lots of underwear basics on sale, and as usual their choices are not only gorgeous, but totally affordable, too.

As you would expect from Victoria’s Secret, they have all kinds of bikini panties as well as boy short styles. But if you’re like me, summer is all about cotton – comfy, cool cotton underwear.  With prices like 5 for $25, even hardcore recessionistas like myself can afford to stock up.  I particularly love these new low-ride lace-waist bikini panties, because they’re right at the junction where comfortable meets sexy.  And of course, if you’re into having matching sets, they have all the perfect cotton bras to go along with your new underwear.

Cute underwear deal alert: The super cute cotton bikinis pictured here are 5 for $25! Normally $7.50 each.

The Swimsuit Question: To Two-Piece or Not To Two-Piece?

I have four beach trips scheduled this summer; one has come and gone, and the remaining three take place in August. Due to this high volume of beach-related activity, I’ve decided I need another swimsuit to add to my collection. I own a butterfly-print Shoshanna halter bikini, which is one of my absolute favorites; I own a basic black Calvin Klein tankini for active days (i.e. snorkeling, etc.); and I own a bikini I bought last year at Delia*s, which got severely faded on my trip to Roatan back in March, so that one’s going in the rag pile. Now that swimwear is going on sale, I definitely think it’s time to buy a new suit, but I’m wondering, now that I’m safely into my 30s, should I give up on bikinis?

I am okay with my body–it’s not perfect, but I’m fairly happy with it, and while my abs are not rock-hard, they’re at least flat. I also tend to get really tan on my stomach, which is why I prefer bikinis. I’ve also always associated one-piece swimsuits with my mom, who, although she doesn’t need the camouflage at all, tends to favor ruched, skirted versions. (Although, come to think of it, she did rock some sexy ruffled one-shouldered numbers back in the late ’70s and early ’80s when I was a child.) Usually, I tend to go for cute, colorful, flirty styles, particularly those at Delia*s; I like the mix-and-match concept, I like the fact that they have a selection of tops in D-cup sizes, and I really like the prices (which are, yes, marked down at the moment).

But, like I said, I am getting up there in age, and, well, things are not as firm as they used to be. I wonder if it’s time to start, simply put, covering that stuff up. There’s also the question of support; finding bikini tops in which my boobs actually fit is a challenging endeavor, and based on my experience with tankinis, more coverage generally translates to better support. Also, there are some really hot retro one-pieces out there! I love the ruching on this J.Crew Jersey Lomellina suit, this Jets by Jessika Allen suit reminds me of my mom’s cool ’70s suits, and I am absolutely in love with Rachel Pally’s Barbados Maillot (note to ER: I think this might be the one you sent me!).

So, I think it might be time to take the plunge–into a pool, into the ocean, in a one-piece. Sure, I will keep my bikini and tankini in the rotation, but it’s always good to diversify, right?

From our friends at Cheryl Shops