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July 25, 2007

TheFind.com Launches Specialized Widgets Enabling Bloggers to Easily Add Comprehensive Product Search Content

Mountain View, CA - July 26, 2007TheFind, Inc., a leading, comprehensive and unbiased discovery shopping engine that has become an online shopping destination for lifestyle goods, today officially launched four new widgets that provide direct access to its comprehensive index of over 170 million products consolidated from over half a million online stores. Bloggers now have multiple easy-to-use options to immediately monetize their existing editorial content and provide more value to their readers by linking posts about products directly to comprehensive and unbiased product search results on TheFind.com.

TheFind.com’s new widget offerings include:

1)    Shoplinks - a real estate-neutral tool that enables bloggers to easily monetize all posts about products by linking directly to TheFind.com’s product search results.

2)    Search Widget – a shopping search box that sits on a blogger’s site, and allows readers to directly search for products on TheFind.com.

3)    FindIt Widget – a pre-populated search link that can be added by the blogger to posts, and is especially useful alongside product images.

4)    Marketplace Widget – an instant marketplace of category-specific product search links, which the bloggers themselves can customize.

All four widgets provide unique methods to quickly add “drop and go” shopping search functionality to any site. Revenue from advertising placements on TheFind.com is shared with blog publishers, based upon the number of page views and click-outs driven from the blogger’s site. 
“TheFind.com widgets provide bloggers with content-targeted, comprehensive shopping search tools for their blogs, and open a whole new way of connecting actionable shopping to blog readers discovering new and innovative things,” said Siva Kumar, CEO of TheFind.com. “Because our search index is extremely comprehensive and our unbiased relevance ranking determines the best results, we believe that we are an ideal partner for bloggers wishing to maintain a reader-friendly, editorially unbiased and informative atmosphere. We are excited to offer a revenue earning opportunity that is much more fun, flexible and versatile than traditional banners or text advertisements and in fact, our widgets coexist with existing revenue options adding to the money that can be earned by the bloggers”
TheFind.com will introduce the new widgets at the BlogHer Conference, held at Chicago's Navy Pier on July 27th and 28th, 2007.

                                                      
About TheFind.com
TheFind.com debuted in October 2006 as a discovery shopping engine that delivers a comprehensive, unbiased and visually compelling shopping search experience optimized for lifestyle goods. From the most popular e-commerce sites to the most unique brands, TheFind.com crawls the entire Web to find over 170 million products from over 500,000 stores.  By using its patent-pending “product ranking” technology, TheFind.com displays the best-selling products, styles, brands and stores for any shopping search right on the first page of results – saving you time and money.  TheFind.com, headquartered in Mountain View, Calif., is backed by the leading investors Bain Capital Ventures, Redpoint Ventures, and Lightspeed Venture Partners. For more information, visit www.thefind.com.

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For more information contact:
Hillary Houser, Sparkpr for TheFind.com
415-321-1877
hillary@sparkpr.com

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that's a novel idea! I think it would work great for my 9 blogs.

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